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Together we can preserve nature for kids and cubs to come

Reima is partnering with WWF to raise funds for nature. For every Reima x WWF item purchased between 15.7. -31.12, we will donate €2 to WWF’s global conservation efforts. The total amount of the contribution – a minimum of €100,000 – will be shared after the campaign has ended at

9 products found

The next best thing to growing your own fur

All innerwear in Reima X WWF collection is made with certified organic cotton. Organic cotton is farmed without toxic pesticides and synthetic fertilizers, so bees and beetles are happy, too.

Reima x WWF

Our collaboration collection with WWF is now available! It’s a celebration of the rich biodiversity – and magic – of nature. Together, we can preserve our nature for kids and cubs to come.


Say “meow” to our friend, the lynx​

The Finnish forest is a magical place, where kids are free to roam and animals are right at home. Like our friend, the lynx, Finland's only native big cat and the inspiration behind Reima x WWF collection.