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Barefoot comfort

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Celebrating 80 years of kids

Wow, can you believe it? We've been around for 80 years! A lot has changed, but one thing remains the same: Reima is all about letting kids play, explore and live life to the max.

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Reima App Offer: 3 for 2 on all rainwear

Ready for spring's changing weather? Go to Reima App and get a special offer as a Reima Friends member: Choose 3 items out of our rainwear and rainboots, and you'll only pay for 2. The offer is valid until Sunday, March 17th, only on Reima App!

A jacket made from oysters

Meet Kuorista jacket, your kid's fully weatherproof and breathable spring companion, with all seams sealed waterproof. Kuorista is made with Seawool®, a technology that turns recycled oyster shells and recycled polyster into superb comfort for outdoor adventures.

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Welcome spring with the right shoes

Bye bye winter boots, hello mid-season sneakers! When spring arrives, all kids want to do is head outdoors and play. We’ve got just the shoes they need for non-stop fun.

Moomin ♥ Reima​

Join Reima on a fairytale trip to Moomin Valley! Dress your little ones in these adorable outfits based on the gorgeous illustrations by the beloved Finnish author Tove Jansson.

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This is what sustainability looks like

A child’s joy is our most important responsibility as adults. At Reima, we provide the gear so you can focus on what’s essential; nurturing curiosity, inspiring adventure, and creating joy. Your kid can enjoy outdoors in gear that's protective, non-toxic, and made from superior materials.


About us

We believe that small ideas can have a big impact. This is why, for over 80 years, we've had our hearts set on one thing: to create clothes and services that let kids live curiously, whatever the weather.


Kids clothing for active kids

Reima is the leading premium performance wear brand for active children. We provide a good quality, year-around, tip-to-toe wardrobe for children, ages 0 to 12. We want them to discover the joy of movement, which will stick with them for the rest of life. Reima has been here for every day, every weather, every experience, wherever adventure awaits, since 1944.

We have the best selection within outerwear, like jackets for both summer and winter and trousers as well. Designed to handle any winter weather, our award-winning snowsuits are renowned for their exceptional warmth and waterproofing, making them a staple choice for all winter adventures. All our outerwear is perfect for demanding and changing weather in all seasons. For the sunny days, we have a great UV-protective swimwear collection, with a sun protective factor 50+. For the rainy days, you find colourful rainwear, made of safe flexible materials. Functional mid layers and innerwear is what makes the kids able to play for a long time.

We have a great selection of kids’ shoes, waterproof, functional and machine-washable. Everything your kid’s needs, when they go out and have fun whatever the weather.

As Reima is a company that focuses 100% on kids, we also look at sustainability through the same lens. We always ensure non-toxic clothing, footwear and accessories that allow kids to move and explore the world around them.