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Shop Summer Sale

We've added more items to Summer Sale

Make a splash with Reima swimsuits and sandals, now added in our summer sale! Make great finds with up to 50%. Hurry, while stocks last!

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A sneak peek at the next season

Autumn offers brand new products, beautiful colors, and patterns. Take a look at what the upcoming season will bring!

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Explore barefoot freedom

Our new range of zero-heel, roomy last barefoot shoes let your kid go out and about in maximum comfort and child-friendly ergonomics. They're the next best thing to walking barefoot!

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Sandals for all sands – and for the water, too!

Whether you're hitting the beach or exploring a new city, our sandals will keep your kid comfortable all summer long. Our new collection features waterproof and breathable materials that are perfect for any adventure.​

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More fun in the sun

With UV 50+ protection, our SunProof clothes are made to let kids soak up the sun with less risk of getting burned. Safe to wear and non-toxic, they protect against both UVA and UVB rays.


This is what sustainability looks like

A child’s joy is our most important responsibility as adults. At Reima, we provide the gear so you can focus on what’s essential; nurturing curiosity, inspiring adventure, and creating joy. Your kid can enjoy outdoors in gear that's protective, non-toxic, and made from superior materials.


About us

We believe that small ideas can have a big impact. This is why, for over 80 years, we've had our hearts set on one thing: to create clothes and services that let kids live curiously, whatever the weather.

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Reima x Moomin

Join Reima on a fairytale trip to Moomin Valley! Dress your little ones in these adorable outfits based on the gorgeous illustrations by the beloved Finnish author Tove Jansson.

Kids clothing for active kids

Reima is the leading premium performance wear brand for active children. We provide a good quality, year-around, tip-to-toe wardrobe for children, ages 0 to 12. We want them to discover the joy of movement, which will stick with them for the rest of life. Reima has been here for every day, every weather, every experience, wherever adventure awaits, since 1944.

We have the best selection within outerwear, like jackets for both summer and winter and trousers as well. Designed to handle any winter weather, our award-winning snowsuits are renowned for their exceptional warmth and waterproofing, making them a staple choice for all winter adventures. All our outerwear is perfect for demanding and changing weather in all seasons. For the sunny days, we have a great UV-protective swimwear collection, with a sun protective factor 50+. For the rainy days, you find colourful rainwear, made of safe flexible materials. Functional mid layers and innerwear is what makes the kids able to play for a long time.

We have a great selection of kids’ shoes, waterproof, functional and machine-washable. Everything your kid’s needs, when they go out and have fun whatever the weather.

As Reima is a company that focuses 100% on kids, we also look at sustainability through the same lens. We always ensure non-toxic clothing, footwear and accessories that allow kids to move and explore the world around them.